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TEACHING ACTIVITIES

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CURRENT GRIFFITH DOCTORAL SUPERVISION
Advertising on Instagram and its Influence on Adolescent Girl's Body Image
2019
Associate Supervisor
CURRENT GRIFFITH DOCTORAL SUPERVISION
Analysis of the factors which influence consumer intention and behaviour on smartwatch adoption
2019
Associate Supervisor
AVAILABLE RESEARCH PROJECT
Consumer Psychology
Successful marketing decisions require a sound understanding of consumer behaviour, whether in the context of commercial firms, non-profit organisations, or government departments. This course provides you with a thorough appreciation of the complexities of consumer decision-making to ensure that your future marketing decisions achieve your objectives in your target market.
AVAILABLE RESEARCH PROJECT
Corporate Communications
This course provides you with an understanding of the concepts, principles and factors of corporate communication. This course examines the various factors of planning, developing and implementing corporate communications. It also supports the development of your skills in critical evaluation, problem-solving and decision-making.